Tag Archives: Thomas Campbell

article-3013
Features

‘Your Labels Make Me Feel Stupid’

In an effort to connect with visitors who feel bored, overwhelmed, or confused, museums are using focus groups, comment boards, and even full-time evaluators to help rethink and rewrite texts in the galleries. Read More

article-2692
Features

Reshaping the Art Museum

Confronted with urgent demographic realities, art-museum directors are drawing on game theory, interactive technology, and a host of other new strategies to help people feel welcome, engaged, and emotionally fulfilled. Read More