‘The biggest story in fashion is still the fact that the Wertheimers never give theirs away,” the New York Times said long ago of a tale that still resonates today. Alain Wertheimer, co-owner of the House of Chanel, has extended this same policy of privacy that is Chanel’s company standard to his art collection. He never allows his collection, which consists of works by Picasso, Matisse, and Rousseau, to be loaned or photographed. Other than the fact that these works of art are distributed between multiple residences and the Chanel executive offices, and that Alain is a client of the prestigious Julius Lowy Frame and Restoring Company, little is publicly known about Wertheimer’s collection or his habits of collecting. What will Wertheimer talk about, if not his company or his art? “I will gladly speak to you,” he told the Times, “about the wine and the horses.”
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