In Digital Push, Lucas Zwirner Named Head of Content at David Zwirner—W Magazine’s Fan Zhong Also Aboard
Zwirner was editorial director of David Zwirner Books, and Zhong was digital director at W magazine.
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"To go to a novelist and say, 'Hey, I'd like to publish your novel,' I need to know that I can sell enough books for it to be worth it for that novelist," Lucas Zwirner, who head the enterprise, said.
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Newswire
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